Marketing Managers

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

Skills Required

Holland Code: Enterprising - for persuasive people who are ambitious and leaders

Enterprising - for persuasive people who are ambitious and leaders

Are you enterprising and like to strategize and motivate others?

Minimum Level of Education Required

Bachelor's Degree

There are multiple education and training pathways to prepare for this career. In addition to credentials, employer sponsored training, on-the-job training, and other types of experience can help you get the skills and knowledge you need to be successful.

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